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The Power Behind Codes
In today's manufacturing world, a product is not just a physical object; it's an identity that carries information, trust, and traceability.
The most crucial element that makes this identity visible is coding technologies .
A small square or series of lines on packaging communicates the product's history and reliability at every link in the supply chain.
That's why QR Code, Barcode, and Data Matrix systems are no longer just technical options on production lines; a strategic necessity .
So, what are the differences between these coding types, and which technology is best suited for which industry?
In this article, we examine all aspects of coding technologies used in product traceability and Electrojet Technology's advantage in this area .
Barcode: The Classic Power of Industrial Coding
Barcodes are a cornerstone of modern manufacturing and logistics. First used at grocery store checkouts in the 1970s, the system has since spread to nearly every industry.
Advantages:
- It is simple and low cost.
- It is still the standard in logistics and retail systems.
- It offers the advantage of speed reading.
Disadvantages:
- It has limited data capacity.
- Readability is reduced by dirt, wear or surface damage.
Areas of Use:
Food packaging, retail products, medicine boxes, warehouse management.
Electrojet Technology's high-resolution inkjet printing systems ensure clear and seamless barcode printing, even on fast-paced production lines. Rynan series devices minimize reading errors .
QR Code: Capturing the Power of Information in Squares
QR (Quick Response) codes are an evolution of the barcode. They can store thousands of characters of information, not just a few lines.
Advantages:
- More data capacity: serial number, URL, batch information, production date, even campaign details.
- 360° reading convenience: gives accurate results no matter which direction it is read from.
- Supports consumer interaction: can direct user to website, warranty registration or product video.
Disadvantages:
- Requires larger printing area.
- Low contrast prints may reduce readability.
Areas of Use:
Electronic devices, cosmetics, food packaging, promotional products, import-export documents.
Electrojet Technology's Thermal Inkjet (TIJ) devices high resolution (600 dpi) ensuring every dot is clearly rendered. This ensures a professional appearance
Data Matrix: A Symbol of Industrial Resilience
Data Matrix codes are particularly preferred in industrial traceability
Advantages:
- It can be read even in very small areas.
- Resistant to surface damage, dirt and fading.
- It has advanced error correction feature (ECC200).
Disadvantages:
- A high resolution device is required for printing.
- Requires laser or quality inkjet systems.
Areas of Use:
Pharmaceuticals, medical devices, electronic components, automotive parts, defense industry.
Electrojet Technology's Laser Marking Systems permanent, clear, and standard-compliant traces on Data Matrix codes . This ensures full compliance with both Turkish and international traceability requirements (e.g., GS1 and EU MDR).
Choosing the Right Coding Technology for Product Traceability
Each industry's production environment, surface type, and regulation requirements are different. Therefore, instead of a "one-size-fits-all" approach, to choose the right coding technology for the right line .
| Sector | Recommended Encoding Type | Technology |
| Food & Beverage | QR / Barcode | Inkjet |
| Medicine & Medical | Data Matrix | Laser |
| Electronic | Data Matrix / QR | Laser or Inkjet |
| Cosmetics & Chemistry | QR / Barcode | Inkjet |
| Automotive & Metal | Data Matrix | Laser |
Electrojet Technology's engineering team the most appropriate device combination .
Why Should Electrojet Technology Be Preferred?
Electrojet Technology doesn't just sell devices; end-to-end industrial coding solutions .
This approach provides companies with both production efficiency and sustainable quality.
Areas where Electrojet makes a difference:
- GS1 and Chestny ZNAK compatible printing solutions
- High resolution and fast prints with Rynan Inkjet Series
- Permanent coding without consumables with Laser Marking Systems
- Technical service and spare parts support
- Consulting and integration service: Full compatibility with ERP or production tracking software
Electrojet Technology protects not only your products but also your brand. Because correct coding is the invisible guarantee of brand reliability.
The Power of Coding, On the Trail of Trust
QR Code, Barcode, and Data Matrix may offer different technologies, but the correct implementation empowers companies by operating on the principle of
"right device, right technology, right results" across hundreds of production lines in Turkey and abroad
If you want to increase your traceability and carry your brand safely into the future, contact the expert team of Electrojet Technology.
