Global brands develop solutions with coding methods in the fight against fraud. With coding solutions, they both prevent their brands from being affected badly and ensure that they maintain their share in the market. When there is not enough struggle with fraud and illusion, impossible consequences may arise in terms of brands.
The traceability of the supply chain against fraud and illusion is very important. With the correct coding and marking systems, traceability solutions can be created with not too high costs. New technologies offer significant opportunities at this point.
You can continue to read our article for brand protection, laser marking machines working system, additional measures and more.
Contents
Open Coding Technique for Brand Protection
Coding methods with the latest technology create important solutions for brand protection. The use of integrated software with coding allows the supply chain process to be monitored online and instantly. It also gives an overview of this field.
Laser marking machines are excellent devices for brand protection. It is not possible for non -authority to delete the codes they have created with laser coding. High quality and readable signs increase the trust of customers' trust in the brand. At this point, the inclusion of data such as more text, code and graphic can enable further improvement of protection. It also has high performance and efficiency.
Working system of laser marking machines
In order to produce laser beam, carbon dioxide (CO₂) is electronically stimulated in the laser tube using the RF signal.
A few glavo mirrors are used with a lens with a few glavo mirrors to direct or condens the produced laser beam on the packaging material. The signs requested by the led laser beam are left on the corresponding material.
This may also be of interest to: thermal inkjet coding with lower costs more efficiency
Additional measures with special shipping boxes
It is possible to monitor the supply chain system effectively with the barcodes to be printed on the cardboard boxes used in shipment. In addition, software can be used.
Thus, it becomes possible to display where the relevant cardboard boxes are instantly. The method here makes it possible to confirm a shipping container without opening.
Smart codes controlled and added at every stage in the packaging process allow traceability to rise to a higher level. In addition, it is possible to define the codes to be added to the outer section without browsing inside.
Inkjet coding to fight forgery
It is possible to write codes and graphics with high resolution with large character and reliable printing in ink spray marking systems
Unlike other coding methods, the inkjet coding used here is both more efficient and much more economical.
With the addition of special distribution information to logos, barcodes and shipments in shipment, distribution partners are given more confidence. Thus, it is significantly prevented from entering the retail channels of counterfeit products.
This may also be of interest: Why should manufacturers have coding and marking printers?
Last word
The most effective method of fraud against fraud is marking and coding systems. What is important here is that the supply chain is safely monitoring and preventing it from entering the retail channels of counterfeit products by breaking this chain.
This is possible with coding systems with barcode, logo and other texts to be added to the packaging and shipping parcels of the products.
Electrojet offers different coding machine options that suit your needs in this field. You can start using these machines that will meet your needs and expectations at the highest level.
Contact us to learn the most suitable devices for your business and free .
Sources used:
- https://www.weber-marking.com/blog/coding-and-marking-soltions
